Should You Run Your Business From Home?

home office

By Rieva Lesonsky When Yahoo’s Marissa Mayer decreed an end to remote working for her employees it kicked up a firestorm. That’s yet another advantage of being a small business owner—you get to make the decisions. So whether you’re looking to cut costs, simplify your life or save time you’d otherwise spend commuting, running your […]

5 Steps to Getting More Customers With Referrals

Get more referrals with a system.

Guest post by Rieva Lesonsky The small business marketing world is abuzz over the power of online rating and review sites like Yelp and social media sites like Facebook and Twitter to spread the word about your business. But one of the smartest word-of-mouth tactics you can use to get new customers has nothing to […]

Qualifying Leads: Do Your New Customers Have Good Credit?

Qualifying leads and new customers can be helped by a credit check.

Guest post by Rieva Lesonsky   You’ve got a new client, and you’re so excited at the prospect of the additional revenues you can’t wait to get started. Not so fast! Before you extend credit to any new small business customer, you need to do a credit check to make sure the customer is likely […]

Protect Your Small Business by Using Employment Agreements

Employment agreements can protect your small business.

Guest post by Rieva Lesonsky When you’re ready to hire employees there are some major decisions you have to make first. Don’t confuse hiring full-time (or even part-time) employees with independent contractors. Contractors are not employees; you can’t give them explicit instructions of what to do or how to do it. And they shouldn’t work […]

Hiring Independent Contractors—Are You Breaking the Law?

Hiring independent contractors instead of employees has its advantages.

By Rieva Lesonsky Need help in your business, but not ready to hire full-time employees? You’re not alone. Large and small businesses alike understand the advantages of hiring independent contractors. You save money by not having to pay benefits, you can hire by the project, and you can get the services of specialized workers you […]

5 Steps to Help Overcome Objections When Making the Sale

Prepare for objections.

By Rieva Lesonsky Why is closing the hardest part of making the sale? Because of the objections that inevitably arise. So how can you overcome objections? You know they’re going to come up in almost every situation, so the best way to deal with them is to think ahead about how you’ll handle them and […]

How to Choose a Domain Name for Your Website

Choose a domain name that fits your small business.

By Rieva Lesonsky If you have a business, you must have a website. Some companies will tell you it’s not necessary, you can run use their platforms instead. You can’t. You need to build your own site, and your first step is selecting a domain name. The domain name is the URL (like that […]