Alex Houg: #ICON14 Lifecycle Marketing Track Speaker Preview

alex houg

When ICON rolls around, we never cease to be amazed at how many smart, energetic and giving speakers join us to create a magical experience for small businesses. The passion we try to breed every day in the office explodes onto the scene every time a speaker takes the mic and this year it will [...]

The Pros & Cons of Facebook Investing [INFOGRAPHIC]

Small business marketing with Facebook.

Facebook marketing isn’t going anywhere any time soon, but what about being an investor in the social media behemoth?  How are things faring for Facebook?  The below infographic from financedegreecenter.com takes a look at the numbers involved in stock price, performance, user demographics, amongst many other critical figures that could affect the future reach and [...]

The Evolution of Facebook [INFOGRAPHIC]

600px-Facebook_logo_(square)

Since social media hit big time, Facebook has led the charge with an impressively powerful platform on which unprecedented levels of interaction with people could occur with relatively minimal effort. So it comes as no surprise that the Facebook we all know and use today didn’t always look that way. Our friends at GroSocial have [...]

Strong Tweets & Posts: Pump Up Your Small Business Social Strategy

Consider your message before you post.

You’re an entrepreneur who, after witnessing how other small businesses have leveraged social media to their benefit, got on board and phased in that aspect of marketing into your overall strategic plan. While it might just be you and a co-worker manning the social channels, there’s a likelihood that your business will grow, and with [...]

How to Hold Customer Contests and Get New Fans

Customer contests will get people engaged.

By Rieva Lesonsky If you’re a social media hound (and as an entrepreneur, you should be), you’ll notice one way businesses get fans to come back for more again and again is by offering customer contests. Everyone wants a chance to win something, whatever the prize. A contest creates excitement, anticipation and participation with your [...]

Big Ideas Expert Insights: Amy Porterfield

Big Ideas Blog

At Big Ideas, we’re always looking for new ways to share useful tips and insights with you. Managing a small business can be extremely difficult and since everyone faces different challenges, we decided to take some time and interview some of the Infusioncon 2013 Big Ideas Track speakers and entrepreneurs about what they do best. [...]